3 Steps for Tapping Into the Power of Emotion

Oil pumping rig

Oil pumping rig (Photo credit: Wikipedia)

Most people agree that emotion is a powerful tool for persuasion. It helps humanize you, inspires empathy, creates common ground and breaks down the walls between you and the people you’re trying to reach …

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About Rob Biesenbach

Rob Biesenbach is a communications expert, actor, author and public speaker. He is a former VP at Ogilvy PR Worldwide and press secretary to the Ohio Attorney General, among other positions. He is also a Second City trained actor who has appeared in more than 150 stage and commercial productions. He brings these worlds together in his workshops and book, Act Like You Mean Business: Essential Communication Lessons from Stage and Screen, published by Brigantine Media.
This entry was posted in Audience, Emotion, Most Popular, Presentations/Speeches and tagged . Bookmark the permalink.

3 Responses to 3 Steps for Tapping Into the Power of Emotion

  1. Pingback: How to Connect Like Obama | Act Like You Mean Business

  2. Pingback: Forget the Facts; Win Their Hearts | Act Like You Mean Business

  3. Pingback: 11 Deadly Sins of Public Speakers and Presenters (Pt. 1) | Act Like You Mean Business

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